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The Week | Our view of the last 7 days in marketing & communications
You can’t touch it, can’t even see it, but it’s everywhere right now. At the grocery store, at your hairdresser and at the pump. And certainly wrapped inside those gifts under the tree. Inflation is at its highest in more than three decades – a global issue that’s being felt most here in the U.S.…
The Week | Our view of the last 7 days in marketing & communications
Do you know the saying, ‘feeling blue?’ Well, this week we’re feeling a shade of blue – periwinkle to be exact. This week Pantone released its celebrated color of the year, and with it, made its own rules by creating its own color. Because, why not? As we prepare for 2022, we’re taking a look…
The Week | Our view of the last 7 days in marketing & communications
Will the supply chain be the Grinch that stole Christmas? For months now, retailers big and small have been anxiously preparing orders and urging customers to get ahead of shopping as order delays continue to accumulate. With the holiday season in full swing, we’re taking a deeper dive into the supply chain – what it…
The Week | Our view of the last 7 days in marketing & communications
Thanksgiving may just be the best of all of the holidays. Food. Family. Football. It’s always a long weekend that has the fun of Christmas, without the stress of decorating and gift-giving. And this year, for the first time in a couple, many of us are celebrating in-person. As we head into the holiday week,…
The Week | Our view of the last 7 days in marketing & communications
A name change, new technology and retail stores. Facebook, err Meta, has been busy over the past two weeks rolling out its new vision for the future of technology (aka, the Metaverse). This future-forward social hub is essentially a fusion of AR and VR – and the concept has been around for a few years.…
The Week | Our view of the last 7 days in marketing & communications
Reese’s Peanut Butter Cups. If you’re asking, and we know you are, there is only one answer to the question: what is the best candy at Halloween? Forget costumes, the true purpose of Halloween is hoarding RPBCs and storing them in the fridge for enjoyment all year long. Sure, different sizes all have a bit of a…
Going to the Office Never Felt So Good
It’s hard to imagine that 19 months ago, when we decided to leave our Boston office at 77 North Washington Street, it would be more than a year and a half until we returned. When we originally welcomed our virtual environment in place of our physical one, we thought it would be a mere two…
The Week | Our view of the last 7 days in marketing & communications
Blue Origin. Musk vs Bazos. NASA and China. Our minds are in space this week. Literally. As we enter this Space Race 2.0, we’ve pulled together a primer for the people here on earth. From Captain Kirk to Prince William and of course, the comms battles. Here are our picks of the week. …