We’re big fans of Ted Lasso here at The Week. A comedy with a heart, an optimism and positive worldview at a time when we needed it most. On the heels of its seven Emmy awards, and its omnipresent cast, we thought we’d look a little deeper. After all, behind the great lines, are a series of lessons that are relevant personally and professionally (particularly as marketers).
As we settle into the couch this weekend to watch the latest episode, here are our picks of the week.
Perhaps the most important thing to know about Ted Lasso is you don’t need to like football to enjoy it. After all, the show’s titular character barely understands the rules himself.
A personal email from Ted Lasso showcases the power of direct and personalized email marketing. Spoiler alert: shorter is better.
The Washington Post
Bosses, being more like the fictional soccer coach might help you retain employees. U.S. businesses are losing $1 trillion every year to voluntary turnover, according to Gallup.
Ted Lasso Is A Relationship Marketing Genius.
Jason Sudeikis reprises his role as a befuddled coach in England, with his viral NBC promos evolving into a full-on TV show. He explains the story of how it happened.
The lovable Apple TV+ coach was actually born from an ad campaign. One of the original creators, agency vet Guy Barnett, looks back on how he came to be.
The Washington Post
With its meaningful male relationships and themes of forgiveness and curiosity, the hit Apple TV Plus show is a source of life lessons for parents to discuss with their kids.
Underneath Lasso’s aw-shucks stache hides an insidious new era in product placement that should give us pause.
When Phil Dunster lined up his free kick from 45 yards as the fictional AFC Richmond striker Jamie Tartt in Apple TV+’s hit show “Ted Lasso,” he was summoning his inner Cristiano Ronaldo. He just didn’t know exactly how much Ronaldo he was channeling.
Los Angeles Times
Ted Lasso is many things to many people — a call for optimism and kindness in an age of negativity and anger; a leadership masterclass; a Christian allegory; a primer on mental health; a case study in cross-cultural learning and personal growth; a repudiation of tea-drinking.
Here are 12 other shows to watch if you love “Ted Lasso.”
Here’s what to know about Lasso’s next chapter.