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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | December 11, 2020
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Infographic: 2021 Marketing Trends

By Lizzie Manley | December 10, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | December 4, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | November 20, 2020
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CTPerspectives: What factors lead to the quick demise of Quibi, the quick-bite streaming platform?

By Lizzie Manley | November 16, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | November 13, 2020
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Infographic: 2020 Holiday Shopping

By Lizzie Manley | November 10, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | November 6, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | October 30, 2020
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The Art of Selecting an Effective Spokesperson

By Lizzie Manley | October 29, 2020
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The art of political advertising: 5 questions with BU advertising professor Tobe Berkovitz

By Brian Heffron | October 27, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | October 23, 2020
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Is it Time for a New Logo? | 5 Things to Consider Before Diving Into a Rebrand

By Allison Spitaels | October 20, 2020
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The Week | Our view of the last 7 days in marketing & communications

By Courtney Bombardier | October 16, 2020
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CTPerspectives: Where have brands succeeded in bringing in-home experiences to sports fans?

By Lizzie Manley | October 9, 2020
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