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The Week | Our view of the last 7 days in marketing & communications

Thanksgiving may just be the best of all of the holidays. Food. Family. Football. It’s always a long weekend that has the fun of Christmas, without the stress of decorating and gift-giving. And this year, for the first time in a couple, many of us are celebrating in-person. As we head into the holiday week,…

The Week | Our view of the last 7 days in marketing & communications

What do you call the busiest shopping day of the year crossed with pandemic and supply chain issues? An early shopping season.    We’re already two weeks away from Black Friday and the day has changed considerably since 2019. With new shopping habits and supply chains issues – retailers are urging people to get a…

The Week | Our view of the last 7 days in marketing & communications

A name change, new technology and retail stores. Facebook, err Meta, has been busy over the past two weeks rolling out its new vision for the future of technology (aka, the Metaverse).  This future-forward social hub is essentially a fusion of AR and VR – and the concept has been around for a few years.…

The Week | Our view of the last 7 days in marketing & communications

Reese’s Peanut Butter Cups. If you’re asking, and we know you are, there is only one answer to the question: what is the best candy at Halloween? Forget costumes, the true purpose of Halloween is hoarding RPBCs and storing them in the fridge for enjoyment all year long. Sure, different sizes all have a bit of a…

The Week | Our view of the last 7 days in marketing & communications

It’s going to start feeling like fall around here this weekend. That’s as much about temperatures as it is the colors around us. In between apple picking and some early leaf peeping, here are a few of our picks of the week.   Netflix employees walk out to protest Dave Chappelle’s special. The New York…

Going to the Office Never Felt So Good

It’s hard to imagine that 19 months ago, when we decided to leave our Boston office at 77 North Washington Street, it would be more than a year and a half until we returned. When we originally welcomed our virtual environment in place of our physical one, we thought it would be a mere two…

The Week | Our view of the last 7 days in marketing & communications

Blue Origin. Musk vs Bazos. NASA and China. Our minds are in space this week. Literally. As we enter this Space Race 2.0, we’ve pulled together a primer for the people here on earth. From Captain Kirk to Prince William and of course, the comms battles.    Here are our picks of the week.   …

The Week | Our view of the last 7 days in marketing & communications

Facebook has had a very bad start to October. The events and commentary have raised questions about how it got to this point and what the future may hold.   Our picks for this week center on a wide ranging look at the company that is so inextricably connected to our lives. Here are our…

The Week | Our view of the last 7 days in marketing & communications

Has there ever been a regular-season game as hyped and anticipated as Sunday’s showdown between The Patriots and Buccaneers? Tom Brady’s return to Foxborough is driving record ticket prices, unmatched media coverage and a range of emotions for Patriots fans. The anticipation conjures so many things: GOATs and nostalgia, breakups and reunions, coaches and/vs. players,…

The Week | Our view of the last 7 days in marketing & communications

We’re big fans of Ted Lasso here at The Week. A comedy with a heart, an optimism and positive worldview at a time when we needed it most. On the heels of its seven Emmy awards, and its omnipresent cast, we thought we’d look a little deeper. After all, behind the great lines, are a…