MedExpress' Dr. Bower talks taste buds with Woman's Day

Did you know the average adult has between 2,000 and 10,000 taste buds? Dr. Nicholas Bower, district medical director at MedExpress, shares the secrets of taste buds with Woman's Day's Amanda Greene.

CTP Named Finalist for Two National PR Awards

We are proud, and honored, to have been named a finalist in two categories for PR News' Platinum PR Awards. Our work with the Breeders’ Cup World Championships and Pinehurst Resort was recognized in the marketing communications and influencer communications categories, respectively. We're up against some impressive competition, and are the only independent agency to be named a finalist in each of the two categories. The awards will be presented September 14 in New York City.

Hit the Road to Pinehurst Resort

In addition to promoting Pinehurst as a bucket list golf course, CTP works to raise Pinehurst Resort's profile as a travel destination. Charlotte is an influential market in the Carolina region where Pinehurst receives a significant amount of business, so in our targeted regional outreach that's where we began. In its June issue, Charlotte Magazine featured the Spa at Pinehurst, the restoration of No. 2 and breakfast at The Carolina Room in a travel article on the Pinehurst and Southern Pines area. The article, with 5 color photos, focused on Pinehurst Resort for three of its seven recommendations.

Pinehurst No. 2's "return to the pinnacle of American golf"

The coverage of the restoration of Pinehurst No. 2 continues with major feature stories in Departures Magazine and Golf Digest. Both deliver powerful testimonials to distinct target audiences for the resort-the luxury traveler and the golf enthusiast.

The Biggest New Golf Course Opening of 2011

Forbes' Larry Olmsted, one of the world's leading experts on golf travel and courses, named Pinehurst No. 2 "the biggest new golf course opening of 2011." His overwhelmingly positive review contains statements like "now nothing less than the best inland public course in North America," "I was blown away," and closes with "It’s gorgeous. Go see for yourself. If you love golf you have to."

Rave reviews for Pinehurst No. 2

Since the reopening of Pinehurst No. 2, journalists from across the nation have visited the famed course and penned overwhelmingly positive reviews. Some recent highlights include stories in the Wall Street Journal, Golfweek and Golf World.

CNN Travel smitten with Pinehurst's afternoon tea

CNN Travel featured Pinehurst in its list of the 17 best experiences golf has to offer. In a mix of standard and unexpected picks, CNN singles out Pinehurst's "devious greens" and afternoon tea-"a tradition of Southern hospitality that still works beautifully today."

Frommer's charmed by Golf East Lothian

Frommer's featured Golf East Lothian's Winton House in its list of Scotland's most charming castle hotels, calling it "a crown jewel of Scottish Renaissance architecture and décor."

Breeders' Cup: Social Storytelling

Props to CTP's 2010 Breeders' Cup World Championships team for being featured in Mashable's "5 Smart Social PR Campaigns to Learn From" list. The social media campaign focused on telling the story of Zenyatta through a dedicated Twitter handle, fresh YouTube content and a viral Zenyatta v. Secretariat video release.

"Second Look" at NKOTBSB

New Kids on the Block and Backstreet Boys (NKOTBSB) added another stop to their summer concert tour: Fenway Park, June 11, 2011. To connect the concert talent with the ballpark, CTP and the Boston Red Sox marketing team had the band members pose in front of Fenway’s iconic Green Monster. People magazine like the shot so much they made it the "Second Look"photo in the Feb. 3rd issue, with an accompanying caption containing concert and ticket information. Timing could not have been more perfect as tickets went on sale that Saturday, and sold out within three hours.

The Other Super Bowl

On December 4th, CTP joined 64 youth football teams and hundreds of cheer and dance squads from across the country at Disney's ESPN Wide World of Sports Complex. The kids were there to compete in the 54th annual Pop Warner Super Bowl and Cheer & Dance National Championships, the week-long pinnacle of their young athletic careers. The event garnered positive media coverage across channels - TV, radio, print & online - and resulted in over 730 news stories about the Pop Warner program.

Returning the Soul to Pinehurst No. 2

The restoration of famed Pinehurst No. 2, which is scheduled for completion in Spring 2011, has received quite a bit of coverage this fall from national and regional media outlets.

Gingerbread takes the cake

CTP is proud to be named a finalist in the 15th Annual MITX Interactive Awards for our work on the Gingerbread Construction Company eCommerce website, which we launched in November '09. The MITX Awards is the largest and most prestigious awards competition in the country for interactive and web innovations.

Blio announces September 28th launch

On September 15th, K-NFB announced that their highly anticipated Blio e-reader would be available for download on September 28th. CTP gave engadget.com an exclusive to break the news, igniting a buzz in the online tech community and on Twitter, sparking over 280 tweets on September 15th alone.

The Big Cheese

Boston.com paid a visit to the Cabot Creamery factory and a Cabot dairy farm, Liberty Hill Farm, to get a taste of the Cabot Cooperative and its award-winning Cheddar.

CTP wins The Ad Club's SCVNGR trek

The Ad Club of Boston hosted a city-wide SCVNGR hunt to find the 2010 Hatch Award judges. Six CTP teams competed, and our very own Pete and Chelsea took home the winning prize.

The Pats & Pop Warner

Patriots' #1 draft pick Devin McCourty visited the Modell's in Medford to help Pop Warner players gear up for their football season.

Trading Places

Leading international sports publication, SportsPro Magazine sits down with Panini CEO, Mark Warsop to discuss Panini's newly established, leading presence in the US trading card and sticker collecting markets.

Football Gods in Baseball Heaven

CTP launched an integrated marketing campaign to promote ticket sales for the revival of the Fenway Football Challenge, a match up of international professional soccer teams on Red Sox turf.

CTP Wins AICP Award for Best of Boston

CTP recently earned the AICP award for Best of Boston for our “I Am” spot, a campaign that highlights Eastern Bank’s commitment to their individual customers and their emphasis on working together as a team. The ninth annual competition honors creative excellence in editorial, design and visual effects.

"What could be more fitting an honor for a spot about Teamwork than this? We took a great idea and partnered with a world class editorial and production company. We're thrilled for our client, and everyone involved that helped make this a success," said Executive Creative Director Grant Pace

CTP's dynamic and empathetic spot has helped the New England bank counter the competition by portraying how Eastern Bank genuinely cares about the communities it serves--a quality that national banks often lack. By creating the "I Am" campaign, CTP has given Eastern Bank an advantage over other prominent national banks. It is a well-deserved honor for CTP.

Golf.com features Pinehurst Resort in a guide to North Carolina golf courses

Golf.com features Pinehurst Resort in a guide to North Carolina Golf Courses stating, "To serious traveling golfers, the very name conjures up images of reverence and awe."

CTP Wins AdWeek 2010 BUZZ Award for PR Tactics

CTP won the AdWeek BUZZ Award for Best Use of PR Tactics for its work generating Marketing Buzz for Blio. With an innovative plan, CTP turned Blio into what NPR dubbed "the darling of the Consumer Electronics Show."

Pinehurst Resort featured in Boston Globe Magazine

The grass is always greener…at Pinehurst. Boston Globe Magazine features the resort and famed Pinehurst No. 2, which has played host to more major championships than any other course in the country. A compelling persuasion to visit the country’s first and largest golf resort.

CTP’s Red Sox Ad Campaign Goes Live on NESN

The Boston Globe unveiled a spirited new ad campaign that CTP created and produced with the Red Sox and NESN. “The Nation Lives” campaign employs our fresh depiction of the players’ personalities off the field. It will be broadcast throughout the season on NESN, in print and online ads and stars David Ortiz, John Lackey, Jonathan Papelbon, Jason Varitek and Tim Wakefield.

Cabot Creamery's Richard Stammer On-Air with NECN's CEO Corner

Cabot Creamery CEO Richard Stammer sits down with CEO Corner to discuss the fundamentals of heading up a cooperative, rising milk prices and the state of dairy farming in New England.

Blio called "media darling" at the 2010 Consumer Electronics Show

Ray Kurzweil’s interactive e-book platform, Blio, debuts with significant press coverage at the 2010 Consumer Electronics Show in Las Vegas. The Show began with CNN.com calling Blio "one of eight products to watch." CNBC and MSNBC kicked off live coverage from the Show floor with demonstration of Blio. And coverage continued throughout from outlets including National Public Radio, CBS News Sunday, CNET, Gizmodo, BBC News and Los Angeles Times, among others.

Cabot Creamery Recipe Featured in the Providence Journal

Vermont cheese, anyone? The Providence Journal featured Cabot Creamery's Broccoli-Cheddar Soup recipe in a story on hearty comfort foods.

Innerscope Research study featured in MediaPost

While Innerscope found that engagement with auto ads fell from 2008 to 2009, its study also revealed that some themes and concepts resonate with consumers regardless of the economic climate.

This test gets under your skin

Traditional methods of evaluating a pilot or movie trailer have relied on focus groups expressing opinions by chatting, filling out questionnaires, pushing buttons or adjusting dials. But that's all so 20th century. Today, the options include a few of the space-age variety, like determining not just what people say they think, but how they subconsciously feel.

Pinehurst Resort's fall golf packages featured in Boston Globe and ForbesLife

Pinehurst Resort's Back2Back golf package, designed in commemoration of the resort hosting the 2014 U.S. Open and U.S. Women's Open in back-to-back weeks has been featured by the Boston Globe and was named ForbesLife "Find of the Day."

USA Today features Pinehurst

USA Today features Pinehurst as a vacation destination, as well as a place to call home.

Helping New Balance Hit its Stride

When it came to buying our first pair of running shoes, many of us put on a pair of New Balance and never looked back. Part of the appeal was the company’s Boston roots, and part of it was the brand’s steadfast dedication to making running a better experience. That’s why we were so excited when New Balance hired us to provide marketing support for its retail stores around the country. We recently rolled out print, radio, online and in-store executions. The Sports Business Journal has the rest of the story.

CTP Helping DA, Teens With Dating Violence PSA

CTP is working with Middlesex (MA) District Attorney Gerry Leone’s office on a creative initiative to counter teen dating violence. High school students from across the county produced public service announcements (PSAs) aimed at drawing attention to this very real issue, and their peers will vote on the best spot. We will professionally edit and produce the winning PSA before it’s aired on Boston TV. The Boston Globe reported on the program.

Red Sox and CTP debut "Moments" campaign

The Boston Red Sox, in collaboration with Boston-based Conover Tuttle Pace, have created the "Moments" campaign that will celebrate some of the most amazing moments in Red Sox history both on and off the field.

The Top Five Most "Emotionally Engaging" Super Bowl Ads

Media-Research Firm Innerscope: It's the Economy, Stupid

Calibrating Cheers

Technology will measure football fans' every sudden gasp and wild shout.

Celtics top Hub pro athlete salaries

Now here's a group of high-salaried workers who deliver results. The Big Three of the Boston Celtics not only dominated the basketball court this year, they've also topped the list of highest-paid athletes in the Bay State.

Sox ready new TV ad for Sunday

The Boston Red Sox said that the team is planning to launch a TV advertising campaign that will debut during local broadcasts Sunday of the National Football League's AFC and NFC Championship Games Sunday.

SIKIDS.com Video Captures Highlights from Championship Games at Pop Warner Super Bowl

Footage of game-breaking plays and decisive moments of some of the nation's most talented players spanning all ages is featured on SIKIDS.com.

A Ball at the Breeders' Cup

Breeders' Cup president and CEO Greg Avioli and wife Cheryl with Maroon 5 before the band's performance at the Breeders' Cup Grey Goose Winner's Circle Gala at the Hollywood Paladium.

A Run to Honor Fallen Soldiers

In dramatic Remembrance, Patriots Run a Mile for Every Soldier Killed in Iraq. All 4,129 of Them.

Area's Largest Advertising Firms: #17 Conover Tuttle Pace

Conover Tuttle Pace has been ranked number seventeen in the Boston Business Journal's list of "Area's Largest Advertising Firms" for 2008.