• A Designer's Look at The Republican Primary

    By: 
    Alan Duda
    Feb 15

    Breaking news: In a landslide victory, Buddy Roemer will be the 2012 Republican candidate for President of the United States!

    Sound strange? Maybe, but if we’re projecting the results of the Republican Primary based solely on the candidates’ visual identities, Roemer would be a shoe-in.

  • The new CTP: an insider's look at a rebrand

    By: 
    Mark Bappe
    Feb 8

    There are many reasons that drive a rebrand. Maybe the culture of the company has changed. Maybe the position of the company has changed. Or maybe the identity just needs a little nip and tuck. But it’s crucial to stay current and relevant in whatever your industry. Even strong, established brands have evolved along with the changing times and changing marketplace.

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