Agency

An agency isn’t a building. A philosophy. Or a business plan. It’s people. Their passion, ideas and breathtaking talent. Meet ours. They’re one of a kind.

Meet The Groups
That Make Up CTP

These groups are stocked with talented and passionate people. Rooted in a culture of shared ideas, creativity, openness and accountability. And fueled by a sincere desire to take our clients' needs much more seriously than ourselves. They don’t just make the needle move. They rattle it, rip it from its moorings and fling it into the Charles.

Partners

Many of our roots can be traced to the racetrack.  And while that may seem like an unusual backdrop for four seasoned veterans with backgrounds in Account Service, PR and Creative,  it's really not.  After all, it takes experience, vision and a willingness to take some risks to hit the wire first on the oval.  And the same can be said for what it took to create one of the top agencies in Boston.  

Our People

We Specialize In

Shop Talk

4 ways social media energizes earned media

May 20

Quick, choose between water or oxygen.

Ok, maybe it's not that dramatic. But limited money or bodies sometimes force brands to decide which gets their attention: social or earned media. Too often, that's a false choice. 

Branding your company's conscience

Dec 3

You’re going to get something wrong this week. Maybe today. Every organization does. And your customers know it.

But how should you handle that mistake when it touches the heart and soul of your brand?

WHY A PR BOUNTY WILL DAMAGE YOUR BRAND

Oct 26

If you have strep throat, a lozenge isn't going to provide lasting relief. You need a professional who will diagnose and treat the problem with something more powerful. As a maker of "softish cough drops," Pine Brothers probably knows that about its product.

The mobile toddler

Sep 21

The digital dependence of kids has escalated every year. They are entranced by a screen of some sort, seamlessly bouncing from iPad to a Kindle Fire to Xbox to the desktop, never missing a beat. Now, an increasingly younger audience is influencing the digital revolution. Thirty-seven percent of U.S. children between 4-5 years-old use a device like the iPad or smartphone. As crazy as it seems, they're an important audience. Learn how to engage them on their terms.